News
Increasing Awareness, Marketing and Branding – Outdoor Digital Signage
Posted by: Richard Williams | Posted on: June 18th, 2012 | 0 Comments
Promotion is part an parcel of nearly every business; from retail to education, manufacturing to finance, getting the message across is an essential to increase awareness and drive up revenue. Read More
Reasons to Consider Outdoor Digital Signage
Posted by: Richard Williams | Posted on: June 17th, 2012 | 0 Comments
Digital signage is the latest buzzword amongst advertisers. IT can be described as a modern, dynamic and flexible method of advertising to a mass audience – it is also cost effective in comparison to other mass marketing systems (TV, radio, newspapers etc). Read More
Advertising – Does Outdoor Digital Signage Get Results?
Posted by: Richard Williams | Posted on: June 16th, 2012 | 0 Comments
Advertisers are always looking for the next method of getting their message across. Nearly every communication technology has been utilised by advertisers, and outdoor digital signage is just the latest in a long line of advertising methods. Read More
Outdoor Digital Signage Keeps Getting Bigger
Posted by: Richard Williams | Posted on: June 15th, 2012 | 0 Comments
Outdoor digital signage is becoming increasingly common with more and more screens being erected outdoors for a whole host of reasons. Advertisers are one of the main users of this burgeoning industry and one thing is becoming apparent and that is the size of outdoor digital signage screens seem to be getting bigger. Read More
Importance of Temperature Control for Outdoor Digital Signage
Posted by: Richard Williams | Posted on: June 14th, 2012 | 0 Comments
LCD enclosures are used primarily by users of outdoor screens to protect their devices from the weather—allowing standard LCD televisions to be taken outside and used as outdoor digital signage. Read More
Justifying your digital signage campaign – return on investment (ROI)
Posted by: Richard Williams | Posted on: June 13th, 2012 | 1 Comments
Despite the falling costs of digital signage and the technologies it employs such as plasma and LCD TV screens, there is still difficulty in justifying the return of investment a digital signage campaign can offer. Read More
Implementing Digital Signage in Business
Posted by: Richard Williams | Posted on: June 12th, 2012 | 0 Comments
Digital signage has become a must have marketing and advertising tool for business. As a low cost method of reaching a large audience there is no better system than using display screens.
Many industries are reaping the rewards of using digital out of home (Dooh), here is how it is being implemented in many industry sectors Read More
Ski Resorts and the Use of Outdoor Digital Signage
Posted by: Richard Williams | Posted on: June 11th, 2012 | 1 Comments
The last thing many of us would expect to see when we are up a mountain is an LCD display. However, there has been a huge surge in interest from ski resorts for LCD displays, outdoor screens and outdoor LCD enclosures – but why is outdoor digital signage becoming so popular on the slopes and how can LCD screens function in such a harsh environment? Read More