News
How to Engineer an LCD Enclosure
Posted by: Richard Williams | Posted on: November 25th, 2011 | 0 Comments
An LCD enclosure is a protective cabinet used to encase LCD or plasma TV systems to allow their use in outdoor or hazardous locations. LCD enclosures are designed to ensure the environment inside the enclosure is the perfect operating conditions for an LCD or plasma screen to operate in. Read More
Plasma and LCD – Essential Differences for Digital Signage
Posted by: Richard Williams | Posted on: November 17th, 2011 | 0 Comments
Since flat screen television emerged in the 1990s and started to replace the bulky cathode ray tubes, they came in two distinct types: the LCD (liquid crystal display) and the plasma. Both these types of televisions come in modern High Definition, and have pros and cons regarding their use. For normal TV viewing, there is little difference in choosing either type. While traditionally, plasma screen were larger and provided a wider contrast range, with modern advances in LCD technology, this is no longer the case. Read More
Three Choices to Make in Installing Outdoor Digital Signage
Posted by: Richard Williams | Posted on: November 16th, 2011 | 0 Comments
Outdoor digital signage has several applications. For retailers and advertisers it provides a wide-reaching form of marketing able to connect with huge audiences, ideal for advertising, promotions and branding. Read More
Winter and Outdoor Digital Signage
Posted by: Richard Williams | Posted on: November 9th, 2011 | 2 Comments
Outdoor digital signage is an effective form of communication. One of its major benefits is that an outdoor screen continues to display content day and night, spreading the message 24 hours a day, 365 days of the year. This poses many challenges for outdoor digital signage as any screen expected to function throughout the year, needs to cope with the varying temperatures of the seasons. Read More
Why Outdoor Digital Signage
Posted by: Richard Williams | Posted on: November 1st, 2011 | 0 Comments
Using LCD screens outdoors has many challenges, such as protecting the screen from the weather, temperature and risk of vandalism, coping with bright sunlight to ensure the screen is readable, installation and networking. With so many hurdles, is outdoor digital signage worth it? Read More
The Key Elements of Digital Signage
Posted by: Richard Williams | Posted on: October 31st, 2011 | 0 Comments
On the surface, digital signage seems a simple concept. Modern flat screen LCD screens, placed in out of home locations that play advertising or informational content; however, as with any modern technology, digital signage isn’t as simple as all that and several key elements go into creating a digital signage system. With more and more smaller companies getting involved with digital signage, installing their own screens and generating their own content, understanding these key elements is increasingly important. Read More
Digital Signage at the Diner
Posted by: Richard Williams | Posted on: October 27th, 2011 | 0 Comments
One area that really highlights digital signage’s versatility is its use in fast food restaurants and diners. As most fast food chains pride themselves on modern facilities, digital signage fits right in with the aesthetic of the typical diner. Read More
Digital Signage and Effective Branding
Posted by: Richard Williams | Posted on: October 20th, 2011 | 0 Comments
While most people are familiar with digital signage and its use in advertising around shopping malls and retail stores, the medium’s greatest strength isn’t in advertising at all, but branding.